Speakers and Talks

ProductCamp is an unconference event where the session topics are submitted by the participants and decided upon on the day.  The sessions will be organised and confirmed in two parts:

Before the Event

For those interested in leading a session, email your name and contact details, the topic you want to present, format, and a short description of your topic to productcampsydney2010@brainmates.com.au.

If you require specific A/V equipment, please let us know at least one week prior to the day – by Saturday, March 13th. Please note there will be no wireless access on-site.

So far topics submitted include:

  • Tim Buntel, Atlassian (Keynote speaker) – Enhancing Shareholders’ Value; My Product Management experiences in the US software industry
  • Nick Coster, brainmates – The Market Opportunity Formula; The definition of a market opportunity in terms of customer value creation rather than business value creation
  • Mick Liubinskas, Pollenizer – Brutal Brand Focus; What parts of your product add-value and what parts play supporting roles
  • Denise Tung, Media Monitors – Taking a social perspective towards innovating compelling products
  • Steve Johnson, Pragmatic Marketing -  2010 Annual Product Management Survey results. In this prerecorded session, you’ll learn the profile of a product manager including titles, organization, and education, and their impact on compensation. Steve will be on standby via Skype to answer any questions after the video
  • Gavin Costello – “You’ve launched, What now?” This session will focus on managing customer support, maintaining customer awareness, canvassing customer opinion and creating additional value and profitability post launch
  • David Jones, ThreatMetrix – “Skate to Where the Puck is Going to Be”: A case study of one SaaS startup’s pivots as the huge eCommerce market shifted around them.  We will also discuss the challenge of validating the market for a global “enterprise” product when based in Australia
  • Brian Lawley, 280 Group – Product Management Productivity
: How to get twice as much done in half the time.
    As a Product Manager, you will always have far more work than you can possibly accomplish. Between thinking strategically and driving things related to your products from a high level to executing the day-to-day tactical work required for product success, you will have a full list of to-do items and plenty of requests that go unfulfilled. This session will show you strategies and tactics for being more productive, with the goal of increasing your output and freeing up your time for high-level tasks, while at the same time reducing your overall stress level.
  • Nick Coster, brainmates, and Simon Cant, Cantt Associates – Is Innovation just good Product Management? In this session will discuss whether innovation needs to come from a separate business activity or it is actually a fundamental of effective product management. Can product managers be truly creative and deliver disruptive innovations or are they too bound by process and strategic blinkers? Join the discussion.

Day of the Event

The session topics for the day will be decided on the morning of the event using a “dot-voting” system.  Proposed topics will be laid out for attendees to view and to vote on.  Attendees stick their dots onto the talks they’d like to hear and the topic with the most votes will be provided a time-slot.

Session Guidelines

  • Sessions should be designed to encourage participation and discussion from the audience.
  • Sessions can be conducted as a presentation, training course, workshop, or panel.
  • Topics on best practices for Product Management and Product Marketing are highly desirable.
  • Sessions are 45 minutes long with a 15-minute break between sessions.